Not Just Another “Finfluencer”

When you landed here, you might have wondered if I’m just another financial influencer in your feed. Let me be clear: I’m not here to showcase a lavish lifestyle or sell you on get-rich-quick schemes. I’m Narendran, and I see myself as your financial confidant—someone who walks alongside you on your personal finance journey with practical, tested advice.

As a SEBI Registered Investment Adviser (Reg NO: INA000020615) since July 2025, I bring professional credentials alongside my personal experience to help you navigate your investment journey.

My Roots

My story begins in Chennai, where I grew up in a 400 sq. ft. apartment with working-class parents—my father a welder at a small private company, my mother a teacher at a secondary school on the outskirts of the city. Like many Millennial Indians, I followed the engineering-to-MBA path, but without the safety net of generational wealth.

The Rule of Thirds

My financial journey started in 2011 when I landed my first software engineering job and made my initial mutual fund investments. Back then, I didn’t have sophisticated knowledge about finance, but I did have a clear strategy: divide my salary into three equal parts—one-third for living expenses, one-third for short-term enjoyment, and one-third for long-term savings.

This simple approach funded significant life milestones:

• My post-graduate education
• My first car
• My wedding
• An unforgettable honeymoon road trip through Iceland
• Various smaller adventures along the way

From Personal Interest to Professional Passion

My natural curiosity led me to continuously deepen my financial knowledge—equities, portfolio management, property investment, tax optimization, debt management—not for career purposes initially, but to secure my own financial future.

After getting married in 2019, I worked as a management consultant for leading companies in the dairy and paint industries. Then came the pandemic.

The Pandemic Turning Point

While markets crashed and panic spread during COVID-19, my wife noticed my unusual calm despite the economic uncertainty. That conversation made me realize how valuable my decade of financial planning had become—my emergency fund and diversified investments had created genuine peace of mind during a global crisis.

Friends and family started seeking my advice on navigating their finances through turbulent times. What began as informal guidance eventually transformed into a structured service as I realized people were paying for the same knowledge I was freely sharing.

Why I Founded FINVESTINN

After my daughter’s birth, I felt compelled to reach more people who, like my younger self, lack financial literacy and don’t have time to sift through endless influencer content. While social media financial advice can be entertaining, making consequential financial decisions requires someone who understands your unique circumstances.

That’s why I created FINVESTINN—to offer personalized financial guidance that helps everyday people transform their relationship with money and achieve their most important goals, one step at a time.

In July 2025, I formalized my expertise by obtaining SEBI Registered Investment Adviser status (Reg No: INA000020615). This provides me with the ability to advise you. I can also directly help you implement the right investment strategies to achieve your goals.

At FINVESTINN, I bring my engineering precision, business acumen, professional credentials, and lived experience to help you build financial confidence without the hype or jargon. Whether you’re starting your investment journey, planning major life events, or navigating financial challenges, I’m here to provide clarity and practical strategies tailored specifically to your situation.

Let’s build your financial future together.

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